Helaine Marie Curl Queen

Never let anyone dull your curls.

Exclusively for Women

Helaine Marie is a women-only salon and, at this time, we do not provide services for men or children.

We also don’t quote prices over the phone, as pricing can vary depending on your hair, length, condition, and the service needed. We’d love to invite you in for a complimentary 10–15 minute consultation so we can take a look at your hair, discuss what you’re looking for, and give you an accurate price.

If we feel we’re a good fit for what you’re looking for, we’re happy to do the cut during the same visit, if time allows! We look forward to meeting you.

Ouidad
Certified
Meet Helaine

A lifelong devotion to the beauty of naturally curly hair.

Helaine Marie in her salon

Ouidad Academy–trained stylist Helaine Marie earned a loyal following and the nickname “Curl Queen” for her expertise in curly hair. After nearly 20 years at her Stoneham salon location, she was offered the opportunity in 2022 to work biweekly at Christo Fifth Avenue and its Greenwich, Connecticut location, where she also trained in the renowned “Diametrix” cutting technique.

When the Greenwich location closed, Helaine decided to branch out on her own after building a devoted Connecticut clientele. She found her new home at Greenwich Beauty Lounge, one of Connecticut’s most sought-after salon destinations.

After years of studying and mastering different curl textures, Helaine was awarded a trademark for her signature curly cutting method, “Got Curls®️.” Unlike traditional curly cuts that typically require maintenance every 3–4 months, the Got Curls®️ cut is designed to last between 6–11 months. The technique also offers the versatility to wear hair both curly and straight.

GotCurls®️Signature Technique
Ouidad Certified 2012Certification
Got Curls®️Signature Cut
The Difference

Every detail, considered for your curls.

01

Curly Hair Specialist

Every guest booked is a curly, wavy or coily hair client. No exceptions.

02

Ouidad Certified

Trained at the Ouidad Academy in New York, the standard for curl expertise.

03

Personalized Analysis

Curl pattern, density and porosity guide every decision we make together.

04

Professional Products

A curated shelf of the finest curl dedicated brands, chosen for results.

05

26+ Years of Craft

Over two decades of refining techniques exclusive to textured hair.

06

Devoted Clientele

Hundreds of loyal guests who trust Helaine with their curls year after year.

Services

A curated menu, built entirely around curls.

Every appointment is private, unhurried, and tailored. Prices are provided during consultation once your hair has been assessed.

Choose your location

✨ First-Time Clients ✨ All first-time clients are required to begin with a 10-minute consultation. This gives us a chance to talk about your hair, your goals, and what you’re looking for, while making sure we’re a good fit for each other. If we’re a good fit, we can move forward with your haircut during the same appointment. 🤍 Please plan for your first appointment to be approximately 1–2 hours from start to finish. Your appointment includes your consultation, haircut, and time to make sure you feel comfortable and confident with your new cut. I’m looking forward to meeting you and creating something that feels right for you and your hair! ✨

Your Happiness Matters 🤍 We want every client to leave the salon feeling confident, comfortable, and happy with their hair. If you feel that something needs a little adjustment after your service, we offer a one-week window to come back and have your hair altered. It’s important to us that you not only love your hair, but also feel completely comfortable reaching out and coming back to us if something doesn’t feel quite right. Our goal is to make sure you feel heard, cared for, and confident in your hair. ✨

This is a 15-minute appointment for a bang trim only. Please note that this service is limited to trimming the bangs and does not include a full haircut, styling, or finishing.

PLEASE COME WITH CLEAN HAIR:Why do we ask our color clients to come with clean hair? ✨For years, we were told to arrive with “dirty hair” before a color appointment because the natural oils were believed to help the color process better or stay longer.That’s an old-school idea that doesn’t necessarily apply to modern professional hair color.I personally prefer to color on a clean, fresh canvas. Clean hair allows me to see and work with your hair exactly as it is, without buildup from dry shampoo, oils, styling products, or other residue that can interfere with an even color application.And there’s another reason I love starting with clean hair: after your color processes, I can simply rinse the color out rather than shampooing again. This helps minimize unnecessary washing and can help prevent premature fading, while still leaving your hair fresh and beautifully conditioned.So before your color appointment, please come with clean, product-free hair whenever possible. 🤍Fresh hair = a fresh canvas for beautiful color! ✨

✨ Curly Cut Only Appointments ✨ Please note that curly cut appointments are cut only. These appointments do not include a finish, styling, blow-dry, or styling products. This allows us to focus our time entirely on your cut and your curls. 🤍

Book our 'Custom Color Only - No Dry' service for a personalized hair color application tailored to your style. Please arrive with clean hair, ready for a fresh, vibrant look without the added drying step. Why do we ask our color clients to come with clean hair? ✨ For years, we were told to arrive with “dirty hair” before a color appointment because the natural oils were believed to help the color process better or stay longer. That’s an old-school idea that doesn’t necessarily apply to modern professional hair color. I personally prefer to color on a clean, fresh canvas. Clean hair allows me to see and work with your hair exactly as it is, without buildup from dry shampoo, oils, styling products, or other residue that can interfere with an even color application. And there’s another reason I love starting with clean hair: after your color processes, I can simply rinse the color out rather than shampooing again. This helps minimize unnecessary washing and can help prevent premature fading, while still leaving your hair fresh and beautifully conditioned. So before your color appointment, please come with clean, product-free hair whenever possible. 🤍 Fresh hair = a fresh canvas for beautiful color! ✨

PLEASE COME WITH CLEAN HAIR:Why do we ask our color clients to come with clean hair? ✨For years, we were told to arrive with “dirty hair” before a color appointment because the natural oils were believed to help the color process better or stay longer.That’s an old-school idea that doesn’t necessarily apply to modern professional hair color.I personally prefer to color on a clean, fresh canvas. Clean hair allows me to see and work with your hair exactly as it is, without buildup from dry shampoo, oils, styling products, or other residue that can interfere with an even color application.And there’s another reason I love starting with clean hair: after your color processes, I can simply rinse the color out rather than shampooing again. This helps minimize unnecessary washing and can help prevent premature fading, while still leaving your hair fresh and beautifully conditioned.So before your color appointment, please come with clean, product-free hair whenever possible. 🤍Fresh hair = a fresh canvas for beautiful color! ✨

PLEASE COME WITH CLEAN HAIR:Why do we ask our color clients to come with clean hair? ✨For years, we were told to arrive with “dirty hair” before a color appointment because the natural oils were believed to help the color process better or stay longer.That’s an old-school idea that doesn’t necessarily apply to modern professional hair color.I personally prefer to color on a clean, fresh canvas. Clean hair allows me to see and work with your hair exactly as it is, without buildup from dry shampoo, oils, styling products, or other residue that can interfere with an even color application.And there’s another reason I love starting with clean hair: after your color processes, I can simply rinse the color out rather than shampooing again. This helps minimize unnecessary washing and can help prevent premature fading, while still leaving your hair fresh and beautifully conditioned.So before your color appointment, please come with clean, product-free hair whenever possible. 🤍Fresh hair = a fresh canvas for beautiful color! ✨

After more than 25 years in the hair industry, Helaine Marie has dedicated her career to specializing exclusively in curls. Through years of experience and working solely with curly hair, she developed and trademarked her unique cutting technique, designed specifically to work with the natural shape, movement, and pattern of each curl. The result is a personalized curly cut created to grow beautifully with your curls and, with proper care, can last up to a year. ✨ 25+ years of experience. One-of-a-kind technique. Curly hair is her specialty.

What Is a Keratin Treatment? A keratin service is designed to smooth curly hair and reduce frizz. It does not straighten your hair or take away your natural curl pattern. The process involves applying a keratin-based solution to the hair, which is then sealed in using heat. The treatment helps to: Reduce frizz Enhance shine Improve manageability Make the hair easier to style Smooth the overall appearance of the curls With proper at-home care, your keratin treatment can last 6+ months. To help you maintain your results, I send you home with keratin-based professional products specifically chosen to care for and extend the life of your treatment. The goal is beautiful, smoother, more manageable curls—not straight hair. 🤍

A Ouidad haircut is a specialized, curl-specific cutting method performed on wet hair to eliminate bulk, enhance bounce, and prevent the unwanted "triangle" or "pyramid" effect. How the Technique Works Carving & Slicing: Instead of standard blunt or straight-across cuts, the stylist uses trademarked carving and slicing motions with scissors on wet hair. Carving removes excess weight and density from the interior of thick or tight curls without thinning shears. [1, 2] Slicing softens the ends and blends sections so individual curls nest together like puzzle pieces. The Rake and Shake: Appointments often finish with a signature styling method called the "rake and shake," where products are raked through wet hair and shaken into place to define natural ringlets. Benefits of a Ouidad Cut Reduces Frizz: Uniformly aligned curls clump together naturally instead of rubbing against uneven layers. Maintains Length: Weight is removed from heavy areas without sacrificing your overall length. Custom Shape: It tailors the volume to the crown while keeping the ends light and manageable

A perm is a chemical hair treatment that permanently changes your hair's structure to add long-lasting curls or waves. How a Perm Works Breaking Bonds: A stylist wraps your hair around rods or rollers and applies a chemical solution. This solution breaks down the protein bonds inside your hair. Reshaping: Once the bonds break, the hair takes the shape of the rod. Neutralizing: A neutralizer is applied to lock the new shape into place. Duration: The treated hair stays curly, but the style grows out over three to six months as new, natural hair appears at the roots

The rake and shake style is a popular hair-styling technique used to define natural curls, reduce frizz, and add volume without using heated tools, this structured method helps distribute styling products evenly from root to tip while encouraging the hair to fall into its natural curl pattern

Refresh your look with our Wash & Blowdry service, designed to deliver quick styling and a professional finish. Enjoy long-lasting results tailored to your hair type, all in one convenient appointment.

At this time, I do not provide services for men or children.

Cancellation Policy & Credit Card on File

We require a credit card on file to secure all appointments. We kindly ask for at least 24 hours' notice for any cancellations or rescheduling. Appointments canceled with less than 24 hours' notice, as well as no-shows or missed appointments without a call or text, will be charged the full price of the scheduled service.

As a small business, we work one-on-one with each client and dedicate our time exclusively to your appointment. When someone misses an appointment without notice, it affects our schedule, our business, and our ability to offer that time to another client.

We truly value your time and appreciate you respecting ours. Thank you for your understanding, support, and cooperation!

Consultation & Cancellation Policy

We offer complimentary consultations; however, we reserve dedicated time in our schedule just for you.

If you are unable to attend your consultation, we kindly ask that you notify us in advance. No-call, no-text, no-show appointments will incur a $50 fee.

As a small business, we work one-on-one with each client and set aside this time exclusively for you. When someone misses an appointment without notice, it disrupts our schedule and prevents us from offering that time to another client.

We appreciate your understanding, respect for our time, and support of our small business. Thank you!

Ready when you are

Beautiful curls begin with a specialist who truly understands them.

Reserve your consultation with Helaine and discover what your curls are capable of when they're treated with the expertise they deserve.